Over the last two decades Oprah Winfrey's journey has taken her from talk show queen to one of the most important figures in popular culture. Through her talk show, magazine, website, seminars, charity work, and public appearances, her influence in the social, economic, and political arenas of American life is considerable and until now, largely unexamined. Peck traces Winfrey's growing cultural impact and illustrates the fascinating parallels between her road to fame and fortune and the political-economic rise of neoliberalism in the United States. While seeking to understand Oprah's ascent to near iconic status that she enjoys today, Peck's book provides a window into the intersection of American politics and culture over the past quarter century.