Zoekresultaten
Resultaat 41 - 50 (van 50)
Michael Solomon | Søren Askegaard | Margaret K. Hogg | Gary J. Bamossy Consumer behaviour
A European Perspective
Non-fictie
Engels | 612 pagina's | Pearson, Harlow, England, London, New York | 2019
Gedrukt boek
Chuck Hemann | Ken Burbary Digital marketing analytics
making sense of consumer data in a digital world
Engels | 252 pagina's | Pearson, [New York] | 2018
Gedrukt boek
Constantinos Pantidos Living brands
how biology & neuroscience shape consumer behaviour & brand desirability
Engels | 453 pagina's | LID, London | 2018
Gedrukt boek
Huub van Osch Different brains
different approaches
Non-fictie
Engels | 192 pagina's | BIS Publishers, Amsterdam | 2016
Gedrukt boek
Sharon Beder This little kiddy went to market
the corporate capture of childhood
Engels | 307 pagina's | Pluto Press, London [etc.] | 2009
Gedrukt boek
Synovate The naked consumer today
or an overview of why consumers really buy things, and what this means for marketing
Non-fictie
Engels | 219 pagina's | Garant, Antwerpen, Apeldoorn | 2003
Gedrukt boek
Arthur Asa Berger Ads, fads, and consumer culture
advertising's impact on American character and society
Engels | 167 pagina's | Rowman & Littlefield, Lanham, Md., [etc.] | 2000
Gedrukt boek
Faith Popcorn | L.A. Marigold EVEolution
the eight truths of marketing to women
With this book, and with her consultancy agency BrainReserve, Faith Popcorn aims to deliver insights into how and why women buy and relate to brands. Interwoven in the texts are statistics on the extent to which women drive spending, and investing, and create new businesses.
Engels | 272 pagina's | Hyperion, New York | 2000
Gedrukt boek
Motivational marketing research revisited
Non-fictie
Engels | 222 pagina's | Garant, Leuven, Apeldoorn | 1999
Gedrukt boek
Hellmut Schütte Consumer behavior in Asia
Engels | 275 pagina's | New York University Press, New York | 1998
Gedrukt boek