Zoekresultaten
Resultaat 101 - 120 (van 134)
Roland van der Vorst Contrarian branding
stand out by camouflaging the competition
Non-fictie
Engels | 190 pagina's | BIS Publishers, Amsterdam | 2017
Gedrukt boek
Carlos Martínez Onaindía | Brian Resnick Designing B2B brands
lessons from Deloitte and 195,000 brand managers
Aan de hand van voorbeelden van Deloitte wordt uitgelegd hoe je een merk neer zet in de markt
Non-fictie
Engels | 209 pagina's | Wiley, New Jersey | 2013
Gedrukt boek
Chris Boudreaux The most powerful brands on earth
how to transform teams, empower employees, integrate partners and mobilize customers to beat the competition in digital and social media
Handboek merkmanagement.
Non-fictie
Engels | 215 pagina's | Prentice Hall, Upper Sadle River, NJ | 2013
Gedrukt boek
Mike Moser United we brand
how to create a cohesive brand that's seen, heard, and remembered
"Today's customers face a dizzying array of choices, whether they're buying a car, choosing a school, or contributing to a charity. As a result, brand is often the critical differentiating factor in a customer's decision-making process. - Yet for most companies, there is a yawning gap between how the brand is viewed within the company - and how it is perceived out in the world. - "Marketing veteran Mike Moser argues that the problem isn't that executives don't "get" their brand. - It's that they...
Non-fictie
Engels | 165 pagina's | Harvard Business School Press, Boston, MA | 2003
Gedrukt boek
Anthony Kennada Category creation
how to build a brand that customers, employees, and investors will love
Engels | 224 pagina's | Wiley, Hoboken, New Jersey | 2020
Gedrukt boek
Jörg Dietzel Touch
building your brand in the experience economy
Engels | 149 pagina's | Marshall Cavendish Business, Singapore | 2020
Gedrukt boek
Natasha Courtenay-Smith #Stand out online
how to build a profitable and influential personal brand in the digital age
Engels | 260 pagina's | Piatkus, London | 2018
Gedrukt boek
Sean Pillot de Chenecey The post-truth business
how to rebuild brand authenticity in a distrusting world
Engels | 284 pagina's | Kogan Page Inspire, London | 2018
Gedrukt boek
Gary Vaynerchuk Crushing it!
how great entrepreneurs build their business and influence — and how you can, too
Engels | 272 pagina's | HarperBusiness, an imprint of HarperCollins Publishers, New York, NY | 2018
Gedrukt boek
Jacek Pogorzelski Managing brands in 4D
understanding perceptual, emotional, social and cultural branding
Engels | 229 pagina's | Emerald Publishing, United Kingdom | 2018
Gedrukt boek
Constantinos Pantidos Living brands
how biology & neuroscience shape consumer behaviour & brand desirability
Engels | 453 pagina's | LID, London | 2018
Gedrukt boek
Richard Rosenbaum-Elliott | Larry Percy | Simon Pervan Strategic brand management
Engels | 354 pagina's | Oxford University Press, Oxford | 2018
Gedrukt boek
Jenni Romaniuk Building distinctive brand assets
Engels | 186 pagina's | Oxford University Press, Australia | 2018
Gedrukt boek
Keith Glanfield Brand transformation
transforming firm performance by disruptive, pragmatic and achievable brand strategy
Engels | 224 pagina's | Routledge, Taylor & Francis Group, London | 2018
Gedrukt boek
David Taylor The brandgym
a practical workout to grow your brand in a digital age
Engels | 270 pagina's | RedDoor, [Burgess Hill, West Sussex] | 2017
Gedrukt boek
Scott Stratten | Alison Kramer Unbranding
100 branding lessons for the age of disruption
Engels | 300 pagina's | Wiley, Hoboken, New Jersey | 2017
Gedrukt boek
Stephen Bayley (1) Signs of life
(2) why brands matter
Engels | 189 pagina's | Circa, London | 2017
Gedrukt boek
Jeff Rosenblum | Jordan Berg Friction
passion brands in the age of disruption
Engels | 238 pagina's | powerHouse Books, Brooklyn, NY | 2017
Gedrukt boek
Donald Miller Building a storybrand
clarify your message so customers will listen
Non-fictie
Engels | 228 pagina's | HarperCollins Leadership, an imprint of HarperCollins, [New York] | 2017
Gedrukt boek
Robert Jones Branding
a very short introduction
Engels | 136 pagina's | Oxford University Press, Oxford | 2017
Gedrukt boek