Zoekresultaten
Resultaat 1 - 13 (van 13)
Martijn van Kesteren Marketing superhero
creatively unleash your 6 marketing powers
Non-fictie
Engels | 132 pagina's | Younique Creations, [Soest] | 2016
Gedrukt boek
Evert de Haan Creating, managing and monitoring customer value in the on- and offline world
Non-fictie
Engels | 167 pagina's | Rijksuniversiteit Groningen, [Groningen] | 2016
Gedrukt boek
Francesco Chiaravalloti Performance evaluation in the arts
from the margins of accounting to the core of accountability
Due to the policies introduced by many European governments since the rise of New Public Management in the 1990s, performance measurement has become the dominant means of government control of publicly funded organizations. As a result, publicly funded organizations have been increasingly asked to account to external stakeholders based on quantitative performance measures. Inspired by the economic logic of the business sector, such supposedly objective performance measures have been uncritically...
Non-fictie
Engels | 279 pagina's | University of Groningen, [Groningen] | 2016
Gedrukt boek
Kega Mastering the new retail reality
Non-fictie
Engels | 85 pagina's | Kega, Sassenheim | 2016
Gedrukt boek
Sander Floris Marie Beckers Going beyond transactions: theoretical perspectives and emperical studies on customer engagement behavior effectiveness
Non-fictie
Engels | 161 pagina's | Research school SOM, Faculty of Economics and Business, University of Groningen, Groningen | 2016
Gedrukt boek
Carmen Neghina Value cocreation in service interactions
a consumer perspective
Non-fictie
Engels | 147 pagina's | Open Universiteit, [Heerlen] | 2016
Gedrukt boek
Stephen Brown Brands and branding
Non-fictie
Engels | 282 pagina's | SAGE, Los Angeles | 2016
Gedrukt boek
Prashant Chaudhary Retail marketing in the modern age
Non-fictie
Engels | 4 pagina's | SAGE Texts, Los Angeles | 2016
Gedrukt boek
Charles Doyle A dictionary of marketing
Non-fictie
Engels | 529 pagina's | Oxford University Press, Oxford | 2016
Gedrukt boek
Malcolm H.B. McDonald | Hugh Wilson Marketing plans
how to prepare them, how to use them
Non-fictie
Engels | 624 pagina's | Wiley, Chichester, West Sussex | 2016
Gedrukt boek
Michael Johnson Branding
in five and a half steps; with over 800 illustrations
Non-fictie
Engels | 320 pagina's | Thames & Hudson, London | 2016
Gedrukt boek
David Avrin | Roger Sheety Visibility marketing
the no-holds-barred truth about what it takes to grab attention, build your brand, and win new business
Non-fictie
Engels | 256 pagina's | Career Press, Wayne, NJ | 2016
Gedrukt boek
Huub van Osch Different brains
different approaches
Non-fictie
Engels | 192 pagina's | BIS Publishers, Amsterdam | 2016
Gedrukt boek