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Meir Statman Finance for normal people
how investors and markets behave
Introduction: What is behavioral finance? -- Part 1: Behavioral people are normal people -- Chapter 1: Normal people -- Chapter 2: Wants for utilitarian, expressive, and emotional benefits -- Chapter 3: Cognitive shortcuts and errors -- Chapter 4: Emotional shortcuts and errors -- Chapter 5: Correcting cognitive and emotional errors -- Chapter 6: Experienced happiness, life evaluation, and choices: expected-utility theory and prospect theory -- Chapter 7: Behavioral finance puzzles: the dividend...
Engels | 471 pagina's | Oxford University Press, New York, NY | 2017
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