Zoekresultaten
Resultaat 1 - 20 (van 29)
Peter C. Verhoef | Philip Hans Franses | J.C. Hoekstra The effect of relational constructs on relationship performance
does duration matter?
Non-fictie
Engels | 53 pagina's | ERIM, Erasmus Research Institute of Management, Rotterdam | 2000
Gedrukt boek
Philip Hans Franses | André Lucas Estimating baselines
Non-fictie
Engels | 20 pagina's | RIBES, Rotterdam Institute for Business Economic Studies, Rotterdam | 1999
Gedrukt boek
Merel van Diepen | Bas Donkers | Philip Hans Franses Dynamic and competitive effects of direct mailings
Non-fictie
Engels | 38 pagina's | Erasmus Research Institute of Management (ERIM), Rotterdam | 2006
Gedrukt boek
David J. Dekker | F.N. Stokman | Philip Hans Franses Effectiveness of brokering within account management organizations
Non-fictie
Engels | Erasmus Research Institute of Management (ERIM), Rotterdam | 2003
Gedrukt boek
Laurens Sloot | Peter C. Verhoef | Philip Hans Franses The impact of brand and category characteristics on consumer stock-out reactions
Non-fictie
Engels | Erasmus Research Institute of Management (ERIM), Rotterdam | 2002
Gedrukt boek
Jedid-Jah Jonker | Philip Hans Franses | Nanda Piersma Evaluating direct marketing campaigns; recent findings and future research topics
Non-fictie
Engels | Erasmus Research Institute of Management (ERIM), Rotterdam | 2002
Gedrukt boek
Stefan Wuyts | Stefan Stremersch | Philip Hans Franses Buying high tech products
an embeddedness perspective
Non-fictie
Engels | Erasmus Research Institute of Management (ERIM), Rotterdam | 2001
Gedrukt boek
D. Fok | Philip Hans Franses | R. Paap Incorporating responsiveness to marketing efforts when modeling brand choice
Non-fictie
Engels | 23 pagina's | Erasmus Research Institute of Management (ERIM), Rotterdam | 2001
Gedrukt boek
Peter C. Verhoef | Philip Hans Franses | Bas Donkers Changing perceptions and changing behavior in customer relationships
Non-fictie
Engels | 23 pagina's | Erasmus Research Institute of Management (ERIM), Rotterdam | 2001
Gedrukt boek
David J. Dekker | Philip Hans Franses | Philip Hans Franses Broker positions in task-specific knowledge networks
effects on perceived performance and role stressors in an account management system
Non-fictie
Engels | 57 pagina's | ERIM, Erasmus Research Institute of Management, Rotterdam | 2000
Gedrukt boek
D. Fok | Philip Hans Franses Forecasting market shares from models for sales
Non-fictie
Engels | 16 pagina's | ERIM, Erasmus Research Institute of Management, Rotterdam | 2000
Gedrukt boek
R. Paap | Philip Hans Franses Estimating dynamic effects of promotion on interpurchase times
Non-fictie
Engels | 28 pagina's | RIBES, Rotterdam Institute for Business Economic Studies, Rotterdam | 1999
Gedrukt boek
R. Paap | Philip Hans Franses Estimating dynamic effects of promotions on brand choice
Non-fictie
Engels | 35 pagina's | RIBES, Rotterdam Institute for Business Economic Studies, Rotterdam | 1999
Gedrukt boek
D. Fok | R. Paap | Philip Hans Franses Modeling dynamic effects of the marketing mix on market shares
Non-fictie
Engels | Erasmus Research Institute of Management (ERIM), Rotterdam | 2003
Gedrukt boek
Rutger van Oest | Philip Hans Franses Which brands gain share from which brands?
inference from store-level scanner data
Non-fictie
Engels | 46 pagina's | Tinbergen Institute, Amsterdam [etc.] | 2003
Gedrukt boek
C. Horváth | Philip Hans Franses Deriving dynamic marketing effectiveness from econometric time series models
Non-fictie
Engels | Erasmus Research Institute of Management (ERIM), Rotterdam | 2003
Gedrukt boek
D. Fok | R. Paap | Philip Hans Franses Modeling dynamic effects of promotion on interpurchase times
Non-fictie
Engels | 32 pagina's | Econometric Institute, Erasmus University Rotterdam, Rotterdam | 2002
Gedrukt boek
Peter C. Verhoef | Philip Hans Franses On combining revealed and stated preferences to forecast customer behavior
three case studies
Non-fictie
Engels | 12 pagina's | Econometric Institute, Rotterdam | 2002
Gedrukt boek
Philip Hans Franses | R. Paap | Philip A. Sijthoff Modeling potentially time-varying effects of promotions on sales
Non-fictie
Engels | Erasmus Research Institute of Management (ERIM), Rotterdam | 2001
Gedrukt boek
Björn Vroomen | Philip Hans Franses | Erjen van Nierop Modeling consideration sets and brand choice using artificial neural networks
Non-fictie
Engels | 19 pagina's | Erasmus Research Institute of Management (ERIM), Rotterdam | 2001
Gedrukt boek