Zoekresultaten
Resultaat 1 - 4 (van 4)
Iliyana Stareva Inbound PR
the PR agency's manual to transforming your business with inbound
"The way we make decisions has fundamentally changed. We've become a lot more sophisticated and we feel empowered to go online, do our research, tweet at companies, and demand answers to our problems through the content we find. We don't want to be marketed at; we want the freedom to choose based on our own online experiences. Content is the name of the buying game today. Enter Inbound PR, where content meets measurement and helps PR people show the real ROI of their efforts in the new digital era....
Engels | 164 pagina's | Wiley, Hoboken, New Jersey | 2018
Gedrukt boek
Jim Eggensperger | Natalie Redcross Data-driven public relations research
21st century practices and applications
Engels | 204 pagina's | Routledge, Taylor & Francis Group, New York | 2018
Gedrukt boek
Renée van Zijl Webcare
een tool voor relatiemanagement
Studieboek op hbo-niveau over het beheren door bedrijven en organisaties van klantcontacten via internet en sociale media.
Non-fictie
Nederlands | PDF, 2,9 MB | Econtentenzo, Haelen | 2018
E-book
Theo Araujo Corporate branding and consumers on social media
Non-fictie
Engels | 62 pagina's | [Stichting Wetenschappelijk Onderzoek Commerciële Communicatie, SWOCC], Amsterdam | 2018
Gedrukt boek