Alles van: K.J. Alsem
Resultaat 1 - 4 (van 4)
E.J. Kostelijk | K.J. Alsem Doing business with China
a marketing perspective
The current book of Marklinq is presenting a unique insight into the Chinese market by using both Western and Chinese perspectives. Visions with a fusion of both perspectives may not only enrich our understanding of the Chinese marketing and branding, but also provide a better guidance for a more globalized Chinese economy (Dr. Victor Yuan)
Non-fictie
Engels | 110 pagina's | Hanze University of Applied Sciences, Groningen | 2015
Gedrukt boek
K.J. Alsem | J.C. Hoekstra | Bernard van der Heide Marketing orientation and strategies in the Netherlands
Non-fictie
Engels | 45 pagina's | University of Groningen, Groningen | 1996
Gedrukt boek
K.J. Alsem Applied strategic marketing
a step by step approach
Engels | 424 pagina's | Routledge, Taylor & Francis Group, London | 2019
Gedrukt boek
K.J. Alsem Concentratiebewegingen op de markt van de periodiek verschijnende pers in Nederland
Engels | SEO, Amsterdam | 1984
Gedrukt boek