"In other words, they haven't done enough planning.Creating a business plan should be one of the first things you do when you think of starting up a company, and it's an important document to turn to time and again as your business develops - especially in these difficult financial times. Accessible and easy to read, the Good Small Business Planning Guide shows readers how to:Plan their business strategy Pitch their plan to raise funds Spot problems in advance and work out how to deal with them Update and refresh the plan for different audiences"